The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Learn more about The One Show 2026
Discipline
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Discipline
All
- All
- Branded Entertainment
- Design
- Digital Craft
- Experiential & Immersive
Award
-
Award
All
- All
- Silver Pencil
- Merit
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One Show
Client Rankings
Nike Greater China
Client
Title
Category
Award
Points
House of Innovation Shanghai 001 Center Court Digital Interactive Experience
Agency: Studio NOWHERE / Shanghai + Nike | Greater China / Shanghai
Client: Nike Greater China
Category: Experiential / Environmental / Indoor Spaces
Points: 15.0
REACTLAND
Agency: Wieden+Kennedy / Shanghai
Client: Nike Greater China
Category: Gaming / Physical Games
Points: 2.0
Shanghai Never Done Shop
Agency: AKQA SHANGHAI / Shanghai + HYDRA DESIGN GROUP / Manila + MILLIPEDE / Sydney
Client: Nike Greater China
Category: Craft - Mobile UX / UI / Interface Design
Points: 2.0
"RUN THE WORLD" STUNT
Agency: Wieden+Kennedy / Shanghai
Client: Nike Greater China
Category: Responsive Environments / Architecture Enhancement
Points: 2.0